We quote “3.2× average ROI in 90 days” across the site. This post shows where that number comes from and — more useful — what the customers above the average do differently.
Where the number comes from
We aggregate anonymized outcomes across active subscriptions: time saved on content production, audit fixes shipped, and attributable organic traffic growth, valued conservatively against plan cost over the first 90 days. The median is 2.6×; the mean is 3.2×, pulled up by teams that automate aggressively.
What the top quartile does
- They fix the top three audit findings within the first two weeks
- They publish at least weekly using the content workflow
- They configure one custom agent in month one
- They track one number — revenue per visit — instead of ten
“ROI compounds when the audit, the content, and the agent feed each other. Used separately, each is merely good.”
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